Washington Wine Launches New Website and Mobile App for August Wine Month
Map My WA Wine will enhance the way consumers experience Washington wine
The Washington State Wine Commission kicked off Washington Wine Month today by launching a brand-new website for the state’s wine industry, along with the innovative “Map My WA Wine” mobile app.
“Washington is home to a fascinating and dynamic wine industry, so it’s time we have a digital home to match,” said Steve Warner, President of the Washington State Wine Commission. “Our new website and wine touring app will allow better access in different ways to our world-class wine region.”
The new washingtonwine.org features an entire winery and vineyard directory, interactive touring information, a deep dive on the state’s regions and terroir, a comprehensive historical timeline, and endless stories spotlighting the people that make Washington wine so special.
Map My WA Wine is an interactive mobile app now available on all iOS and Android devices. Anyone can easily search hundreds of Washington wineries, tasting rooms, and vineyards with this handy tool. In addition, people will create and share itineraries, see what events are happening in their local area, search for pet-friendly wineries, have live music, serve food, and so much more.
“Map My WA Wine will enhance the way consumers discover, explore, and experience Washington Wine,” Warner said. “It’s now easier than ever to plan your first time or return trip to Washington wine country.”
Through the end of the year, anyone who downloads the Map My WA Wine app and creates an itinerary and account is entered to win a weekend getaway for two in Washington.
The launch of the new website and app is timely to coincide with the annual Washington Wine Month. This year, Washington Wine will run an advertising campaign to generate over 13 million impressions from August to October. In addition, retailers across the state have signed on as partners to run campaigns for Washington Wine Month, and every Washington winery will have access to toolkits and assets to elevate their marketing efforts. Follow along on social media using the hashtag #WAwine while also tagging @wa_state_wine.
About the Washington State Wine Commission: